ONM Programs

Partnerships, training, and growth programs built for the optical industry — from independent practices to industry partners, students, and marketers.

Featured Program

Propel360

4-Stage Business Transformation Journey

Designed for Independent Optical Practices

What is Propel360?

Propel360 is a structured business transformation program exclusively for independent optical practices. Instead of a one-size-fits-all consulting engagement, you progress through four clearly-defined stages — each building on the last — so your practice grows in a measurable, sustainable way.

You start where you are. Each stage delivers a complete module of work: an audit, a strategy, the tools, and the training to execute. When you're ready, you advance to the next stage. No long-term contracts, no surprises — just a clear roadmap from foundational systems all the way to market leadership.

For: Independent optical practices ready to grow strategically.
How: Pay per stage as you progress. No subscription, no commitment beyond the current stage.
Led by: The ONM team — decades of combined optical industry experience.
$340

Stage 1

Essentials

  • Initial practice audit
  • Baseline metrics setup
  • Identify quick wins
  • Foundational tools
$680

Stage 2

Growth

  • Brand positioning
  • Patient flow optimize
  • Marketing integration
  • Staff training basics
$1,360

Stage 3

Performance

  • KPI-driven analytics
  • Revenue optimization
  • Advanced retention
  • Community network
$3,400

Stage 4

Elite Transformation

  • Full-stack growth strategy
  • Executive dashboards
  • Incentive programs
  • Market leadership positioning
🚀Growth

ONM Partner Program

For independent practices ready to grow

A growth accelerator for independent optical practices. Get priority placement in the ONM directory, GEO optimization for AI search, and access to our team of industry veterans for ongoing strategy support.

For: Optometrists • Opticians • Independent optical shops

🤝Partnership

Affiliate Program

Earn by referring independent practices to ONM

Industry partners, consultants, and brand reps can earn ongoing commissions by referring independent optical practices to the ONM platform. Full tracking dashboard and monthly payouts.

For: Industry consultants • Brand reps • Agencies

🎓Education

GEO Certification

Become a certified GEO specialist for optical

Training program for marketing professionals, agency partners, and in-house practice managers who want to master Generative Engine Optimization for the optical industry.

For: Marketers • Agency teams • Practice managers

🎯Community

Student & New Graduate Program

Supporting the next generation of independent ECPs

Free platform access, mentorship connections, and career resources for optometry students and new graduates planning to open or join an independent practice.

For: Optometry students • Recent graduates

Interested in Partnering?

Don't see a program that fits? We're always open to new partnerships with industry leaders, associations, and brands that share our mission of supporting independent eye care.